The Creative Explosion of the 21st Century: Current Status and Trends of AR Commercial Applications|KingOne Design




The Creative Explosion of the 21st Century: Current Status and Trends of AR Commercial Applications

2020. July. 3618
AR digital transformation

Since 2019, there are so many tech company, such as Microsoft, Amazon, Apple, Facebook, and Google, all stepped into the AR related market. According to a survey conducted back in May of 2019, the number of users that owns AR supporting mobile phone has reached 1.5 billion! Now, let’s get back to 2020. The trend has already been established and we can tell more and more leading tech company has dived into the market, which has the value of 5714.2 billion! Therefore, we are going to introduce the AR related applications in all aspects of life that will also grow rapidly in the future of 2020!

What is AR?

Augmented Reality is not about replacing the reality; instead, it is to add a virtual object into the real world.

Speaking of AR (Augmented Reality), the easiest explanation is that we bring a digital or virtual object into real world, and furthermore, we can interact with the objects! There are also a lot of business AR examples, such as gaming, museum guides, and exhibition marketing. 


One of the most well-known AR cases is Pokemon Go and Wizards Unite from NIANTIC. In the game, you can see both “roads in reality” and “virtual pokemon/magical creature” at the same time from your phone. This is exactly the magic of Augmented Reality.

AR Trends in 2020

2020 is believed to be the crucial year of AR business application. At the beginning of the year, Unity, the 3D engine tech  company, published a report: “Top 2020 Trends: Enterprise AR & VR”, in which they invited many leaders in AR/VR related fields to share the trends in various markets. Report also shows tha AR/VR has passed the first stage of product cycle and ready to step into the business application stage. 



Maria Fernandez Guajardo, Director of AR/VR of Facebook, said in the report, “The perception of gimmickry has given way to real business value… Now the industry will need to put in the arduous work of scale.”



With the fast development of 5G, the trend would go toward the wireless device, resulting in rapid increase of usage rate. We believe that, in the foreseeable future, the market share of AR commercials will grow significantly.


(a.) AR application in Smart Factory

AR digital transformation
AR digital transformation

While all the tech company are fighting for the ticket to 5G world, traditional industry embarked on the journey to Smart Factory with 5G and IoT as well. The integration of 5G and IoT helps to finalize the AR business application in Smart Factory, so that AR technology can allow operators to interact with it, through the digital interface designed by process visualization to control real machines in real time, to achieve a more complete smart factory integration solution.



(b.) AR and AI

AR digital transformation
AR digital transformation

According to the Amazon marketing report, they found that 35% of the sale numbers are from AI recommendation engine, and the result would be better if combined with AR. AI has the perks of analyzing the big data and gives the best related solutions/options to the customers, but it can not abstract the information from the real world, but with a mobile phone and AR, the real environment could be linked to the virtual world, therefore sending the needed statistic to AI system, and finally offer better and comprehensive user service. 

What do we apply AR ?

Alright, since now we have seen the current situation in AR market and the possibilities in foreseeable future, let’s talk about some fun cases incorporated with AR tech!



(a.) Navigation and AR

AR digital transformation
AR digital transformation

Technology: AR and AI


What if you no longer need to search on the info board, just to find your flight number? This makes me dizzy almost every time… Now, with the navigation APP, the passengers could just scan the flight ticket, and the APP will literally guide you to the boarding gate or the suitcase carousel.Speaking of the applications in the retail store, AI could analyze the best recommendation for customers, and then AR APP could mapping out the route for the best user experience. 




(b.) WebAR

Technology: AR and Javascript


Literally! Literally! We can experience AR on the ordinary mobile phone now! In the past few years, the AR application platform has been transitioning from APP to web, which lowers down the waiting time from downloading and make it accessible for everyone to use.





(b.) Internal Training and AR

Technology: AR and Situational Design 


“Tyre Maker” is undoubtedly a branding tool! The innovation and creativity takes the traditional industry value fly with the trendy technology AR. With its fun and interaction, you only need a mobile phone or a tablet to experience the factory, the production line, and the whole brand story behind it!

Hit us up for more AR solutions
Latest Videos
  • 【See the design in 1 minute】 2022 Taipei International Food Show debuts, builds a corporate brand display booth with eye-catching store specifications, and moves the bar directly to the exhibition hall?

  • 【Show Window Counter Design】 Shopline pop-up counters are stationed in Eslite Nanxi Store! Leading the New Trend of Zhongshan Station Business District

  • [1 minute to see the design] TECO TECO Exhibition Web AR system application everyone can have AR technology Hannover Messe Hannover Messe Germany

  • [See design in 1 minute] 2022 Kaohsiung Smart City Exhibition was grandly held in Kaohsiung Exhibition Center

  • 【Company Interview Special Issue】Why did the traditional mechanical broaching faucet transform? Chengyou Precision Machinery converted the online exhibition mode, and the business marketing efficiency increased by 3 times against the trend!

  • 【Museum Exhibition Design】 Keelung Port History Museum Space Design "Port Town Time" Keelung Attraction/Exhibition/Interior Design

  • [1 minute to see the design] 2022 Taipei Bicycle Show booth design 3D design guide reading Eurobike Booth design must see before the trip

  • 【Public space design】Solar economic highlights! Chenya Power Solar Photoelectric Education Exhibition Hall / Space Creation

  • 【Design in a minute】INDIAN GAMING TRADESHOW & CONVENTION (NIGA 2022) Booth design by KingOne-Design

  • 【Look at Design in One Minute】 2022 Satellite Global Space Business Opportunity Matchmaking Association - King One Design

  • Top 5 public space design selections Wang Yi Design's interior design success stories 2022 company's first choice

  • Top 5 AR VR APP Design Selections Kingone Interactive Auxiliary development business to improve performance success stories 2022 first choice for enterprises

  • Top 5 Digital Exhibition Selections Wang Yi Design Successful Cases of Metaverse Online Exhibition Design 2022 Enterprise Choice

  • Top 5 Interior Design Selections Wang Yi Design Commercial Space Design Success Stories 2022 Enterprise Choice

  • [Building the Metaverse] Fine 3D modeling Building MSi MSI Metaverse Digital Display Room 360 Surround VR Technology Application Interactive Game Design Online Exhibition

  • 【Building the Metaverse】 Brand-new Ai smart guide technology to lead the tour

  • [Universal Luck in the Year of the Tiger] Wang Yi Design congratulates everyone, Happy New Year 2022, Tiger welcomes the Chinese New Year, Yao Cai congratulates the New Year

  • 【Building the Metaverse】 How 3D Modeling Helps Create Online Exhibitions! Siemens Online Forum (15 Second Trailer / 15 Second Trailer )

  • [One minute to see the design] Tsai Ing-wen came to the 2021 Taiwan International Smart Energy Week to pay attention to the development of green energy. The exhibition booth of the Bureau of Standards and Inspection was on-site and the online exhibition exceeded 90,000 people. Exhibition booth design and online virtual special exhibition planning

  • [Design in one minute] Vice President Lai Qingde visited the 2021 Taipei International Automation Industry Exhibition Guangyun Machinery Omron OMRON Taiwan Aoteng Huishi Medical Electronics Du Yi Jie Feng Weilin Electronics

  • [Look at the design in one minute] The first choice for exhibition design and marketing! The secret to the surge in exhibition popularity -SEMICON TAIWAN 2021 - King One Design

  • [Interior Design] 2022 New Year’s New Immersive Unpacking Nangang World Pearl 4D Demonstration Theater Virtual House Experience Three-dimensional Projection, 3D Modeling-King One Design

  • [Look at the design in one minute] 2022 New Year, the first choice for exhibition design and marketing! The secret to the surge in exhibition popularity-2021 Taipei International Industrial Automation Exhibition-OMRON

  • [Look at the design in one minute] New Year's first development field design! 2021 Taipei International Industrial Automation Exhibition-Taiwan Aoteng / Medical Electronics / Huishi Technology

  • [Design in one minute] 2021 Taipei International Industrial Automation Exhibition-Guangyun Machinery

  • [Digital Online Exhibition] Siemens Digital Enterprise Virtual Expo and Online Forum Exchange Meeting/3D Modeling Technology/VR Technology Application/Web Design

  • [Museum decoration] Space design of the south courtyard of the Forbidden City East Asian Tea Culture Exhibition Forbidden City/Exhibition/Interior Design

  • [Digital Online Exhibition Design] The behind-the-scenes design of the 360 digital exhibition room of the Gaoyi Humanities Society

  • [Digital Interactive Design] TAIROA AI International Value-added Smart Manufacturing Online Matchmaking Meeting

  • [Showroom Design] Thermomix 50th Anniversary Pop-up Store in Xinyi District

  • [Exhibition design] Exclusive exposure behind the scenes of Taiwan's boutique Future Park

  • 【Digital Interactive Design】Fight against the epidemic! Online exhibition 360-degree surround Jinfeng punching machine 3D modeling-King One Design

  • [Digital Interactive Design] Zituo Hongyu AR APP & Computer Dual Version

  • [Digital Interactive Design] Online Exhibition Virtual 3D Model Building Application Xinji Information

  • [Exhibition Digital Design] 2021 Smart City Exhibition: New Taipei City Government

  • [Exhibition Design] 2021 Smart City Exhibition: China Insurance Technology Group

  • [Image video]: Design of large-scale brand event exhibition venue

  • The product is digitized, no longer afraid of the epidemic!

  • [Augmented Reality] Multimedia Interactive Table-Smart Grid Vision City

  • Virtual Reality Application-TIE Booth Power x Jinmen Smart Network-King One Design

  • [Online Booth] Siemens Virtual Exhibition-King One Design

  • [Online Exhibition] Taiwan National Pavilion TAMI 4.0

  • [Online Exhibition] M'SIA-PLAS 2020 Malaysia International Rubber, Plastics and Mould Exhibition

  • Large-scale brand event | See through in 30 seconds, Taiwan's boutique Future Paradise

  • [Showroom] New Taipei Library-Danhai Small Study Room|King One Design

  • [CES2020-Bionime Huaguang Biotechnology] Close to the most realistic product experience: Huaguang blood glucose meter AR game!

  • Nangang Tire | Digital Transformation Interview Record-King One Design