Client
Velvix Corporation
Industry
Gaming / Entertainment
Exhibition
IGA
Location
USA
Date
2025-07-17
Material
wood
Style
Custom Theme
Velvix x King One Design
IGA is North America’s most influential tribal gaming industry event, blending industry practice, innovative technology, and cultural heritage. King One Design, in collaboration with Velvix, shines on the international stage, demonstrating their brand strength.
Exhibition Design Express Update for Your Information
IGA 2025 (Indian Gaming Tradeshow & Convention) is the largest gaming and tribal industry event in the United States. Held from March 31 to April 3, 2025, in San Diego, California, the event drew approximately 7,500 attendees and featured nearly 400 exhibitors. Bringing together gaming manufacturers, technology providers, and industry professionals, IGA serves as a key platform for tracking market trends and expanding business opportunities.
King One Design is honored to once again collaborate with Velvix to create a trade show booth that meets international standards. The design skillfully blends strong brand identity with interactive experience, further enhancing Velvix’s professional image and brand presence in the global market.
IGA 2025 was held at the San Diego Convention Center in California, attracting 7,500 attendees and nearly 400 exhibitors.
IGA 2025 was held at the San Diego Convention Center in California, attracting 7,500 attendees and nearly 400 exhibitors.
Design is not just a matter of form, but a deliberate framework for brand communication. King One Design brought this philosophy to IGA 2025.
A peninsula-style space design amplified the brand’s key features with clarity and impact
At the 2025 IGA exhibition, Velvix unveiled an upcoming Asia-themed game for the first time. King One Design crafted a peninsula-style booth structure integrated with a suspended overhead feature, greatly amplifying the visual impact and product display surface. This design approach enabled the booth to stand out among hundreds of brands. Through a space language with high recognizability, the overall design precisely communicated the event’s core message, successfully reflecting Velvix’s brand character and international vision.
A peninsula layout and hanging overhead structure boost brand exposure and lead visitors into a deeper themed experience.
Immersive Entertainment Meets Brand Energy: Four Zones of Velvix’s Booth Design
At the 2025 IGA exhibition in the United States, King One Design delivered a sophisticated design solution that seamlessly integrates brand presence with functional practicality. The booth is thoughtfully organized into four distinct zones: a welcome area, gaming machine display, reception and meeting space, and a custom-built wooden storage room tailored to operational requirements—reflecting meticulous attention to detail and user-centric planning.
Anchored by an entertainment-focused design concept, the booth prominently featured four gaming machines positioned within an open and transparent layout that naturally invited visitor engagement. This configuration effectively enhanced on-site interaction and reinforced brand recognition. Complementing the design, multimedia screens provided real-time corporate information and market updates, further deepening brand communication and audience connection throughout the exhibition.
The booth employs a zoned layout combined with an entertainment-driven design, creating a display space that harmoniously balances brand aesthetics and functional performance.
The booth employs a zoned layout combined with an entertainment-driven design, creating a display space that harmoniously balances brand aesthetics and functional performance.
Modern Visual Language in Thematic Booth Design
King One Design built upon a modern commercial entertainment style, skillfully weaving Velvix’s diverse gaming content into a unified design that’s both thematically rich and instantly recognizable. The booth shines with a sleek, professional brand image, energized by bold colors and dynamic, multi-layered visuals that boost its presence and excitement on the floor.
By blending entertainment language with gaming content, King One Design crafted a highly recognizable booth identity that highlights the brand’s professionalism and visual impact.