Client
Bank of Taiwan
Industry
Financial Industry
Exhibition
Taipei FinExpo
Location
World Trade Center
Date
2025-11-20
Material
wood | Interactive Design
Style
tech
Bank of Taiwan x King One Design
The Taipei FinExpo 2025 is the most iconic event in Taiwan’s financial industry. This year, King One Design is honored to collaborate with Bank of Taiwan to create an immersive interactive exhibition booth themed “Whale Silver Island Adventure.” The booth features 3D fan displays showcasing the exquisite beauty of commemorative gold bars, and an interactive projection wall presenting a fun anti-fraud game, delivering a visually stunning experience to visitors. Through the game, attendees can also gain a deeper understanding of financial knowledge in an engaging and entertaining way.
Exhibition Express
The Taipei FinExpo 2025 was grandly held from November 7 to 9 at Taipei World Trade Center, Hall 1. Over a hundred financial institutions from Taiwan gathered to provide visitors with the latest financial information, covering popular topics such as investment and wealth management, insurance planning, and financial technology. The event also featured dozens of financial seminars and expert talks, allowing the public to participate easily and gain valuable insights.
This year, King One Design was honored to assist Bank of Taiwan in creating the “Whale Silver Island Adventure” interactive exhibition booth. Incorporating elements of sailing, adventure, and islands, the booth guided visitors on a financial exploration journey alongside the mascot “BUBI.”
The Taipei FinExpo 2025 was lively held from November 7 to 9 at Taipei World Trade Center, Hall 1, attracting visitors interested in the latest financial insights.
The Taipei FinExpo 2025 was lively held from November 7 to 9 at Taipei World Trade Center, Hall 1, attracting visitors interested in the latest financial insights.
Interactive games help bridge the gap between audiences and companies, making information more engaging to absorb while enhancing the company’s image of innovation.
“Whale Silver Island Adventure” Themed Booth – A Multi-Sensory Interactive Experience
This year, Bank of Taiwan showcased the exhibition under the theme “Smart Navigation, Sustainable Voyage.” King One Design assisted in incorporating imagery of adventure, islands, and ships into the booth design, creating a narrative-driven “Whale Silver Island Adventure” experience. The overall layout featured a circular flow connecting each zone, while a spacious stage area hosted lively seminars and quiz activities, drawing a continuous stream of engaged visitors.
King One Design created a custom high-altitude balloon of Bank of Taiwan’s mascot “BUBI,” capturing the attention of visitors from all directions.
The exhibition area features a circular layout connecting all zones, with an open and airy design that allows visitors to explore freely.
The stage area hosts seminars and quiz games, fostering interactive engagement with visitors.
A 1-ounce Fortune & Wealth commemorative gold bar is showcased using a 3D fan display.
The striking 3D visual effects captivate visitors, drawing them to stop and watch.
The immersive interactive projection wall game zone allows visitors to learn financial knowledge through play.
King One Design created a whack-a-mole style anti-fraud game, whose simple and playful design attracts visitors to join in.
The booth features multiple interactive screen zones, offering visitors a challenge-based experience.
Interactive games on the screens effectively enhance visitors’ retention and understanding of information.
The “Green Card” themed zone, aligned with sustainability topics, is enhanced with greenery to create an eco-friendly atmosphere. The reception counter, designed in the shape of a ship’s wheel, welcomes visitors and symbolizes the start of a financial adventure journey. The overall booth perfectly combines rich interactivity, immersive storytelling, and sustainability concepts, delivering a standout experience at this year’s exhibition.
The “Green Card” themed zone, reflecting sustainability, uses greenery to create an eco-friendly atmosphere.
The reception counter, designed as a ship’s wheel, symbolizes the starting point of a financial adventure within the exhibition booth.