Technology (Electronics / Communication / System)
Mobile World Congress (MWC)
Egis x Kingone Design
Wang Yi Designed at the World Mobile Communications Conference MWC to cooperate with a number of Taiwanese leading brands to create a booth design and layout plan to allow the cooperative companies to shine in international exhibitions.
Build Your Brand - Task
Technology derives from humanity
Build Your Space - Solution
Concept and Color Tone
In MWC 2018, KingOne Design, together with Egis, built the best exhibition booth design case.
Responding to the high-tech product of Egis - fingerprint identification and pupil identification system, we decided to use Egis's brand color tone and clean streamline as the main element for design. In addition to showing the futuristic technology, we still held onto the initial concept - "Technology derives from humanity!" We embellished the booth with a little wood texture to bring the nature and homey flavor to the space, leaving two contradict elements perfectly combined together and also presenting the spirit of Egis.
Structure and Showcases
After evaluating the flow, we, KinOne Design, changed the peninsular booth to corner stand with confidence; along with well-arranged areas, from product display area, open hospitality area, and semi-open hospitality area, we cleared out the flow for better interactive experience.