work-category

Exhibition Design

work-category

Showroom Design

work-category

AR/VR/Virtual Expo

Client

Taiwan External Trade Development Council (TAITRA)

Industry

Government and Associations

Location

Las Vegas, USA

Date

2019-01-11

Category

wood

TAITRA x King One Design

Taiwan External Trade Development Council (TAITRA) was founded in 1970. Sponsored by the government and industry organizations, TAITRA is dedicated to helping and promoting the world trade to both domestic and overseas enterprise. TAITRA often leads Taiwanese enterprise and manufacturers to attend international exhibitions, and King One Design is also a co-working partner, taking care of the booth design for several times.

exhibition design
booth design

This time, TAITRA presented the theme of “SMART RETAIL,” bringing the whole shop into the CES exhibition hall. Visitors would see the exact same interior design of a real store from Taiwan. The wooden texture pillars and walls added the warmness to the booth. The eye-catching fascia sit on the one side of the booth, drawing attention with its shiny graphics. Following the guide of the fascia, the visitors got the chance to both shop as a customer and operate the smart retail system as a clerk at the same time!

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