Client
President Securities Corporation
Industry
Financial Industry
Exhibition
Taipei FINExpo
Location
World Trade Center
Date
2025-11-07
Style
2025 Taipei International Financial Expo x King One Design
The 2025 Taipei International Financial Expo was grandly held at TWTC Hall 1, and King One Design was honored to assist President Securities Corporation in creating their branded exhibition area. The booth highlights glasses-free 3D displays, a giant arcade-style visual centerpiece, and multiple interactive experiences. A variety of gamified displays inspired by investment concepts allow visitors to engage with financial knowledge through a relaxed and enjoyable interface, offering a more approachable and intuitive financial experience for the public.
Exhibition Express
The 2025 Taipei International Financial Expo was held from November 7 to 9 at TWTC Hall 1, bringing together hundreds of financial institutions and nearly 500 booths across banking, insurance, securities, investment trusts, and fintech.
Centered on the theme of “Financial Inclusion,” this year’s expo focused on three major topics: fraud prevention, sustainable finance, and retirement planning. Through themed zones, interactive booths, and multiple financial seminars, the event presented a comprehensive view of Taiwan’s latest financial industry developments—from financial literacy and anti-fraud education to sustainability trends—creating a financial festival accessible to everyone.
King One Design and King One Interactive Technology are honored to have created a visually impactful and interactive themed booth for President Securities Corporation, delivering an engaging financial experience to all visitors.
The 2025 Taipei International Financial Expo was grandly held from November 7 to 9 at TWTC Hall 1.
The 2025 Taipei International Financial Expo was grandly held from November 7 to 9 at TWTC Hall 1.
The 2025 Taipei International Financial Expo was grandly held from November 7 to 9 at TWTC Hall 1.
Playful forms combined with a clear structural frame create a highly recognizable naked-eye 3D interactive booth.
The booth design centers on a playful interface-inspired form, using a clear structural frame, brand color blocks, and game-like visual language to enhance overall recognizability. The bright and rhythmic design makes financial content more approachable, allowing visitors to naturally pause within the lively interactive atmosphere and quickly grasp the key messages presented in the exhibition area.
The main visual is composed of a giant arcade-style interface, clear structural framing, and bold brand color blocks, creating a design that is both striking and instantly recognizable.
Large banners and an LED ticker create a highly recognizable entrance, while coin-themed installations add a lively, eye-catching atmosphere to the exhibition space.
A giant glasses-free 3D display is suspended above the booth, creating the most striking and recognizable brand visual centerpiece.
Participation on site was enthusiastic. With guidance from the host and the mascot, the event interactions proceeded smoothly and the atmosphere remained lively.
The financial app interface is displayed using glasses-free 3D, becoming a standout highlight of the event.
Six Digital Interactive Games — Visitors can easily participate through interactive installations, adding engaging highlights to the exhibition area.
The exhibition area integrates multiple digital interactive games, encouraging visitors to participate through intuitive controls and real-time feedback. From shooting challenges to knowledge quizzes, each experience is designed to be simple and easy to engage with, making financial content more appealing while increasing visitor dwell time and participation.
LED Naked-Eye 3D — Using striking three-dimensional visual effects to capture attention from a distance and create a powerful first visual highlight for the exhibition area.
Lifestyle Shooting Challenge — The shooting game became a highlight on site, allowing visitors to pick up the controller and participate instantly, immersing themselves in a lively and engaging interactive atmosphere.
Anti-Fraud Radar Station — Combining anti-fraud knowledge with intuitive button-based interaction, making fraud prevention education more engaging and easy to understand.
Futures Simulation — Through simple button-based interaction, price fluctuations are visualized so visitors can quickly experience the real-time decision-making of trading.
Trading App Experience — A quick way to experience the trading process through an intuitive interface.
QR Code Point Collection Website — A point-collecting activity where visitors can redeem points for small gifts.
AI Guide Device — Provides real-time interactive access to venue information, serving as a smart concierge to guide visitors through the exhibition more efficiently.
AI Customer Service provides real-time exhibition information.
AI customer service enables real-time interaction, allowing visitors to grasp key information with just one touch.